The music business is dedicated to managing the sale of music and musical artists.
The study of the music business relates to the conception, analysis and research of strategies in the sale of music and the promotion of musical artists. The music business spans a wide variety of commercial realms including marketing, merchandising and product licensing. Music business professionals range from talent agents and record producers to venue managers and equipment vendors. U.S. News & World Report ranks the nation's top collegiate programs in music business annually.
University of Southern California
The University of Southern California Thornton School of Music offers both a Bachelor of Science and Bachelor of Music degree path in Music Industry. The Bachelor of Music path is for skilled musicians to acquire knowledge of music industry business, while the Bachelor of Science program leans heavily toward writing, music theory fundamentals and business finance basics. The BS course is offered with either an industry focus or a technology focus. BM students are required to compose and perform a junior year recital, while an internship is required for both Bachelor of Science tracks.
University of Southern California
Thornton School of Music
1540 Alcazar St.
Los Angeles, CA
213-740-2738
usc.edu/schools/music
Howard University
The Howard University Department of Music offers a Bachelor of Music degree path with a concentration on Studies in Music Business. The course combines traditional performance or jazz study training with a wide scope of business-related training in economics, marketing and accounting. The Studies in Business program can be completed with any of the school's six undergraduate majors. Participants are required to undertake an administrative internship in the music business their senior year.
Howard University
Department of Music
2455 Sixth St., NW
Washington, DC 20059
202-806-7082
coas.howard.edu/music
University of the Pacific
The University of the Pacific offers a Bachelor of Music degree program in Music Management. The program provides concise studies in musical performance while emphasizing the main business facets of the recording industry. The program is conducted in collaboration with the school's Eberhardt School of Business, which offers curriculum development and professional advising. Students are given the opportunity to intern at a wide variety of industry organizations, from leading orchestras to instrument manufacturers and record labels.
University of the Pacific
Conservatory of Music
3601 Pacific Ave.
Stockton, CA 95211
209-946-2415
pacific.edu
Tags: Bachelor Music, Bachelor Music degree, Bachelor Science, Howard University, Music degree, Southern California