Account executive is another job title for advertising sales representative. These reps manage current accounts and work to gain new accounts. The largest number of account executives work for media organizations such as television and radio broadcasters, print publishers and Internet companies. About half of all account executives in Cape Girardeau, Missouri, earn more than $24,000 per year.
Average and Median Salary
Of the estimated 145,160 account executives working in the United States in 2010, about 2,720 of them were employed in Missouri, with around 180 in the Cape Girardeau-Jackson area, according to the U.S. Bureau of Labor Statistics. The median salary for account executives in the Cape Girardeau area was $11.93 per hour, or $24,800 per year. The average was much higher, at $17.70 per hour, or $36,810 per year, indicating that a small number of account executives there earn salaries high enough to skew the average significantly upward. The salary figures include commissions, which are usually based on the account executive's sales numbers.
Salary Range
The salary range for Cape Girardeau account executives is wide. The middle 50 percent of these sales reps were earning $10.51 to $18.58 per hour in 2010, or $21,850 to $38,640 per year. The bottom 10 percent had pay rates at or below $9.72 per hour, or $20,220 per year. In contrast, the top 10 percent were making $36.86 per hour and higher, or $76,670 per year and more.
Statewide Figures
Statewide, the salary range for account executives was similar to that of Cape Girardeau at the low end, with the bottom 10 percent making $9 per hour and less. It was significantly higher at the other end, as the top 10 percent of account executives earned more than $44.30 per hour, or more than $92,000 per year. This was mainly because of St. Louis, where the average account executive salary was $31.65 per hour.
Comparisons
The lowest average salary for account executives in Missouri was in the North Missouri non-metropolitan area, at $12.86 per hour. Cape Girardeau ranked near the middle of Missouri metro and non-metropolitan areas. The most comparable average salary in Missouri to that in Cape Girardeau for account executives was in St. Joseph, at $18.29 per hour.
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