One key component to succeeding with your home business and website is driving a ton of qualified traffic to your site. Without qualified traffic, your website is like a store in the middle of the desert. Your home business is less likely to succeed. Use home business tools to get traffic leads for your business.
Keyword Services or Software
Get ranked on the first page of search engines for words people type into the search engine box, and some of these people will go to your website. First, pick a keyword or phrase that is a buying phrase. A buying phrase is a phrase someone types into the search engines when they are ready to buy. A phrase like "the price of a Sony model 456" is a phrase for someone looking for a specific solution, probably ready to buy the television. Once you have developed a list of buying keywords, use a free external keyword tool to determine how many times a month people use those phrases to look for a solution like the one you provide. From these numbers you can promote your site using those keywords and drive traffic to your site.
Pay-Per-Click Advertising
You can easily advertise your business using pay-per-click advertising, all ordered online from the convenience of your home. Pay-per-click advertising is the ads that show up on the side or top of a search-results page. You only pay for this advertising when someone clicks on your ad. When they do, you drive traffic directly to your website.
Content Creation and Syndication
You can also take content you have created, such as articles, and place them all over the Internet, like in directories or product- or service-specific sites. When people read and click on those articles, they bring the people who clicked on them to your website.
Social Networking
Sign up for social networking sites and services. Invite people to connect with you and get information from all of them; share information, too. When people connect and get information, they will often go to your website, building traffic to your site.
E-newsletter
Create your own e-newsletter, which is a newsletter, but in electronic form. Make your e-newsletter of interest to prospective clients and you will drive those prospects to your website to sign up for a subscription to your e-newsletter.
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