Companies, bands and other groups often distribute free gifts to the public to create brand awareness and promote sales or interest in a message or cause. Making and distributing promotional t-shirts is a popular way of advertising to the target audience while giving them something they can use again and again.
Instructions
1. Visit the local t-shirt printing companies and ask for quotes. Consider your budget and decide how many t-shirts you can afford at each price. Choose the company with the best price and service.
2. Choose the style and material of the shirts, and the image you want on them. Obviously you want to show off your logo and latest message or promotion, but also consider fonts and other artwork as well as colors.
3. Go to trade shows or events related to your business or group's field and hand out t-shirts and information at booths or tables.
4. Give t-shirts as gifts to family and friends. They may be willing to give a few t-shirts to their friends as well, spreading the word and sharing the excitement about your product or service.
5. Go to colleges and parks and hand t-shirts to interested people. Be available to talk about your business or group, but don't be pushy.
6. Wear the shirt yourself and have your employees or group members do the same. You can create brand awareness by essentially becoming a walking advertisement for your product. Keep a few t-shirts around for those who ask about yours and want one for themselves.
Tags: about your, brand awareness, business group, create brand, create brand awareness, hand t-shirts, your business